// Hum by Verizon: See What Hum Can Do

Hum by Verizon is the connected car system that helps you be ready for the road ahead with automatic vehicle health updates, 24/7 help for car trouble, and more. The challenge? Consumers don’t know enough about Hum or anything about it’s product features & benefits. That’s where we stepped in and created product focused videos in a short episodic series — each video focused on a specific product feature. The longer form video was repurposed into a range of assets, from :30 spots to social content & site content.


// OLV


Creative Directors
: Anthony DiPaula & Jeff Samson
Sr. Art Director: Didima Arrieta
Sr. Copywriter: Dan Ahern
Executive Producer: Tina Lam